Navigating Social Media Accounts When Someone Passes Away Social media has become an integral part of our lives, connecting us with friends, family, and the world at large. However, as we embrace the digital age, a new challenge emerges – the fate of social media accounts when their owners pass away. Dealing with the digital...
Tag: ecommerce
Writing an eCommerce Product Description
Online shopping is one of the most efficient ways to get hold of products and services quickly, so it’s no surprise that many businesses are taking their wares into the world of eCommerce. However, its popularity means that it is hard to stand out amongst competitors. This blog will walk you through tips and tricks...
Putting together Gift guides for Customers
Gift guides are the perfect way to advertise your products and provide helpful information for your customers. They’re very versatile, and you can use them as part of a social media campaign, a blog post on your website or even as part of your monthly newsletter. (Learn more about newsletters here) Customer profiles Customer profiles...
How to: Jewellery Business Newsletters
Newsletters can be a great tool to enticing customers to return and buy from you again. You can utilise them to inform customers of important business updates and new products. But what are the steps you need to take to ensure you get the most out of newsletters for your jewellery business? Avoid creating spam...
Prop ideas for Product Photography
Keeping your lifestyle images refreshing and interesting can be difficult. That’s why we put together this list of prop ideas to ensure you get the most out of your lifestyle photos. Use your product’s ingredients as props Utilise the ingredients of your product to show your audience visually what goes into making it. Product photos...
Jewellery: Where should you set up your online business?
Whether your jewellery business is small handmade pieces or a larger high-end company, there is somewhere on the e-commerce market for you.
Jewellery Photography Tips: How to take the best shots
Anyone who has attempted jewellery photography can express to you the difficulty of showcasing such intricate pieces. From necklaces to diamond rings, it’s essential to approach taking images of them correctly to get the perfect image. This post will share with useful techniques for taking jewellery photos which will make the process a lot easier....
What is Digital Marketing?
Digital marketing is the process of advertising and selling goods or services by utilizing social media, email marketing (newsletters), blogs, Google Ads and so much more. It’s how the majority of companies get their business out there, in front of potential customers. One of the key rules is to appear in the right time and place for potential buyers....
Setting Up Your Online Store on Etsy
From glass blowing to needlework, Etsy is the perfect site for supporting small businesses. You might harness the skills to create beautiful gifts, but how can you get started with your online store?