Gift guides are the perfect way to advertise your products and provide helpful information for your customers. They’re very versatile, and you can use them as part of a social media campaign, a blog post on your website or even as part of your monthly newsletter. (Learn more about newsletters here) Customer profiles Customer profiles...
One of the first steps to setting up your first jewellery listing and successfully selling jewellery online is choosing the right platform; check out our blog post on the best platforms here before you start reading. Once you have selected your selling platform, it’s time to start putting together your branding. For some sites like eBay, you...
Keeping your lifestyle images refreshing and interesting can be difficult. That’s why we put together this list of prop ideas to ensure you get the most out of your lifestyle photos. Use your product’s ingredients as props Utilise the ingredients of your product to show your audience visually what goes into making it. Product photos...
Whether your jewellery business is small handmade pieces or a larger high-end company, there is somewhere on the e-commerce market for you.
No matter how talented the photographer, editing photos is absolutely paramount to making sure your images are the best quality they can be. Editing out Minor Imperfections You’ll have to deal with dust and debris when using high-quality cameras. The smallest particles of dust will appear in your photos, reducing the quality of your photos....
Lifestyle photos are the best way to showcase your products creatively. No two concepts for a creative photoshoot are ever the same either which makes them so much more interesting to put together. This blog showcases one of our recent photoshoots that required bringing the forest into our studio. One of the first steps to...
Whilst white background photography can ensure the focus is on your product, it also limits the imagination. That’s where lifestyle photos come into play. Bring your customers into the world of your product, help them imagine using your product using Lifestyle photos. Creating a particular mood… Lifestyle photos give a better idea of your brand’s...
In a perfect world, you should get a pro photographer to shoot your products. However, if you are on a tight budget, or if you are familiar with the camera, you can certainly DIY using these product photography tips. Product photography tips that will help you to achieve better results. Ambient light works quite well...
Anyone who has attempted jewellery photography can express to you the difficulty of showcasing such intricate pieces. From necklaces to diamond rings, it’s essential to approach taking images of them correctly to get the perfect image. This post will share with useful techniques for taking jewellery photos which will make the process a lot easier....
Digital marketing is the process of advertising and selling goods or services by utilizing social media, email marketing (newsletters), blogs, Google Ads and so much more. It’s how the majority of companies get their business out there, in front of potential customers. One of the key rules is to appear in the right time and place for potential buyers....
